Earlier this year, out of the blue Reliance Jio had announced that the company had placed a bid to purchase a majority stake in New York-based streaming company Saavn. The move came a few weeks after the global music streaming giant Spotify had announced their plans to enter the Indian market and seemed to be an attempt from the two companies to address that upcoming assault. The deal which would have valued at the company at over 1 billion USD, would have led to the merger to the two music streaming apps, into a single entity.
It seems the acquisition is now complete as the Saavn app on the iOS platform has been updated with a new branding of ‘JioSaavn’
Along with a rebranding, the app has got a new logo which seems reminiscent of the old Saavn logo, with a change f color hue. The design elements of the app, in general, have not received any change yet, and neither have the playlists and media catalog of the app. Strangely enough, the Jio Music app is still available as a separate app on the App Store, which may, however, be discontinued at some point of time in the future.
The app would however not be free for Jio users, as the Jio Music app had been. Instead as a complimentary offer, the company is planning to offer a free 90 day trial of a premium tier to the users having a Jio prepaid or postpaid connection. JioMusic users also have the option of transferring their playlist from the, soon to be a defunct app, to the new JioSaavn one.
The Android version of the Saavn app is yet to receive that update, with the company acknowledging in a tweet that the rollout may happen sometime soon.
The app currently claims a catalog of 45 million tracks, including some exclusive to their platform.